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  • Writer's pictureJune Cleaver

"Looking Back" Music video in production.

Updated: Apr 10, 2019

A layout for the opening scene of "Looking Back"

At Cleaver Music, we have a lot of irons in the fire. We're working on a new EP, creating merchandise, scrapping together this website, and creating music videos. "Do people still watch music videos?" we asked our team of marketing gurus. "Probably not." they echoed back. "Then, let's do it!" we decided.

And so we ventured to create some moving pictures based on our upcoming EP and one from our previous album. The song Looking Back has some specific imagery that fit well with animation. We caught up with one of the cleavers, Pat Bradley, who has a career in animation and done several pieces for The Dave Matthews Band.

"It's going to be limited animation, dag nab it!" He shouted. "I don't have time to make a [profanity] masterpiece here!"

When asked out a release date for the video, he responded. "How much am I getting paid?! You'll get it when you get it!!" The other Cleaver, Chris Bradley was not available for comment. More on this story as it develops.

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